Using Keyword Suggestion Tools

You already know the significance of keywords and key phrases for website optimization. Keyword research is the first thing website owners start thinking about when considering traffic from search engines. Figuring out the strategic keywords is not easy, and approaching it properly from the very beginning is vital in order not to damage all your SEO campaign.

To start with keyword suggestion, you may use one of the numerous free and paid tools and web-based services. We’ll depict some of them in this lesson.

One of the good keyword suggestion tools that helps with keyword choice is www.goodkeywords.com. Wordtracker is another worthy tool offered as a subscription-based service.
Miva Keyword Generator (https://account.uk.miva.com/advertiser/Account/Popups/keywordgenbox.asp?Login=true)

If you want something free - Miva keyword generator will be of help.

The screenshot below illustrates the keyword suggestions offered by Miva service for the initial word "weather". All suggestions are real keywords and key phrases, and the numbers next to them indicate how often these words were used in search.



Overture suggestions

When you type a keyword or key phrase it offers a list of related searches that include your term. For example, our search "weather" produced weather forecast, weather station, local weather, and others.

If you are interested in more detailed and sophisticated keyword research data we recommend you Web CEO Keyword Research Tool.
Web CEO Keyword Research Tool (http://www.web-ceo-keyword-research.com/index.htm )

Web CEO offers Free SEO Toolkit with in-built keyword research software.

This keyword tool uses proprietary keyword database of real searches to get valuable suggestions. At this point, you will see how competitive each search term is (i.e. how many websites are already found on Google for this query), and how often it is used by the searchers daily.

It will also calculate the so-called KEI (Keyword Effectiveness Index) from these two figures, so that you can quickly sort the keywords by this parameter and see which terms have the best demand-to-competition ratio!




Web CEO suggestions

Web CEO Keyword Research Tool will spy on the competitors' pages to find out what keywords or phrases they use to gain top positions.

Furthermore, it provides more sophisticated research of your top 10 competitors for each keyword to see where the competition is weakest. One convenient table presents a complex measure of the leaders' strength that consists of their link popularity, Google PageRank, traffic, overall number of pages that have included that key phrase in their TITLE tags, prices that the leaders pay to stay in the top of the paid search results etc. (available in the paid (SmallBiz and Professional) versions of Web CEO).

At the end of this Step you will see a video demonstrating the work of Web CEO Keyword Research Tool. The movie called "Picking out Keywords" will guide you step by step through the process of researching and selecting keywords with the help of Web CEO.